Media Kit

Media kit · Updated October 2026

Create a garden and yard that gives back.

Ecological food gardener, RN and digital creator in Virginia, sharing gardening that nurtures people and nature.

Practical guidance, seasonal inspiration and carefully chosen resources to help 30K gardeners grow a beautiful, productive garden through every season, working with nature, not against it.

Michelle holding a basket of homegrown tomatoes and cucumbers
30KTOTAL FOLLOWERS
25KINSTAGRAM ↗ 4KFACEBOOK ↗
8.2KMONTHLY INTERACTIONS

About me

A nurse who planted her first seed and found a calling.

My mission: to encourage and equip others with the knowledge, resources and confidence to grow food, cultivate beauty and care for their backyards in ways that nourish people and nurture nature.

Hi, I’m Michelle Mardian, RN, BSN. I planted my first seed in midlife, and a few raised beds soon became a garden sanctuary full of fresh food, flowers, pollinators and wildlife.

Nursing taught me to observe closely and keep learning, skills that serve me just as well in the garden. Today I share practical guidance and my real-life garden journey, and I’ve partnered with gardening brands, media and podcasts along the way.

Michelle beside her metal raised beds

What I create

Gardening that nurtures the people who grow it, and nature.

Practical, warm and grounded, like a neighbor leaning over the fence to tell you what’s growing. I share resources and inspiration as gardeners follow along on my own garden journey.

  • Raised bed garden setup
  • Edible and native plants
  • Seed starting and seeds worth growing
  • Soil health
  • Organic growing, season by season
  • Ecological, wildlife-friendly gardening

Coming soon · A free Lawn to Raised Bed Garden setup guide.

Audience snapshot

Home gardeners 35 and up, growing food and habitat in their own backyards.

Gender

Women
84.5%
Men
15.5%

Age

18–24
1.3%
25–34
11.5%
35–44
22.5%
45–54
21.3%
55–64
23.1%
65+
20.3%

Where they live

United States73%
Canada, UK, Australia, India and other27%

Past partnerships

Brands I’ve grown with.

Tap any video to watch it on Instagram.

Press & features

Media features, podcasts and gardening communities I’ve been part of.

VIEW PRESS & FEATURES →

Working together

How partnerships work with me.

Tested in my own garden

I only share products I’ve used in my raised beds, so recommendations come from real results.

Created by me

I film and write every post myself, so it sounds like me talking to my community, not an ad read.

Taught in context

I weave your message into real garden projects, so it teaches instead of interrupts.

Content that lasts

Posts stay on my page for good. I review every brand message so it fits my voice and my audience’s trust.

Who I partner with

Brands and organizations that care about stewardship.

Main focus

Garden and growing brands

Seeds and plants, soil and amendments, tools and equipment, garden structures, wildlife habitat products, apparel and gear, and outdoor living.

Conservation

Wildlife and horticulture groups

Habitat, native plant, pollinator and horticulture organizations.

Education

Community & education programs

Extension and Master Gardener programs, libraries, schools and public-awareness campaigns for homeowners.

Health & lifestyle

Health, healthy aging & organic living

Fresh-food, wellness and healthy-aging brands, plus organic and eco-friendly products, that share the benefits of growing your own.

Ways to partner

Visibility

Awareness

A Reel and Stories that introduce your brand to my community.

For your channels

UGC Package

Ready-to-use videos for your ads, website and socials.

Most complete

Full Funnel

Awareness, UGC and sales working together in one campaign.

For organizations

Garden Build Series

A multi-part series following a real garden project, with your message at the right step.

Every Reel is also shared to Facebook and YouTube Shorts. Also available: à la carte content, usage rights, paid ads and whitelisting, and garden talks. Full details and rates on request.

Contact

Let’s grow something together.

Whether you’re a garden brand, an organic lifestyle brand or a mission-driven organization that cares for wildlife and healthy ecosystems, I read every message myself. Tell me about your brand and goals, and I’ll send current rates, availability and ideas.

CONTACT ME →

hello@michellesgardengrows.com · 540-449-7772

Michelle holding a basket of fresh peaches
MICHELLESGARDENGROWS.COM · @MICHELLESGARDENGROWSGARDENING THAT NURTURES PEOPLE AND NATURE